OUR STORY

CELEBRATE INDIVIDUALITY & TELL A STORY 

 That is what our jewellery is all about

Your life is full of milestones and events, signs and symbols that makes your story unique.
Our jewellery, with a very graphic clean and modern designs, are meant for you to express your unique self, and tell your story. Who you are, what you love, what inspires you, your strengths and weaknesses, significant moments in your life and the life of your loved ones.

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Finding inspiration everywhere

My inspiration comes from everything around me. My unique aesthetic reflects my own transatlantic experience, the surrounding nature, the beloved sea, sunbursts, my passion for animals, music, science, the city of Oxford, bohemian lifestyle and most importantly people .
My design philosophy is focused on graphic playful surprises that will speak to my customers and let them express their own stories. 

MEET THE FOUNDER

Hey I'm Shany, I always  knew I wanted to create since a young age. I used to spend hours drawing on everything possible, even the house walls.
I was born in Israel, but has been a citizen of the world since I could. After finishing my studies in visual communication (here is where all the graphic inspiration came from) I travelled the world, India, Thailand, Japan, USA, Argentina, Costa Rica and even worked in China for a big fashion accessories company.  

Then I moved to Switzerland, following a love story, but optimism turned quickly to frustration, as the language barrier meant I couldn’t find work.
As you know every success story starts out as a hobby. I didn’t give up just yet on my love for creating beautiful things, and started playing with materials and make jewellery for myself and friends.
In 2014 I married the love of my life, moved to the UK and opened my Etsy shop (big year).
Ever since then my business has grown gradually, adding more and more unique designs to my collections.  

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MORE FACTS ABOUT SHANY

  • I'm a mother of two very active boys, and they are the most important thing in my life
  • Completely addicted to chocolate and coffee
  • Dyslexic and not ashamed of it anymore
  • My favourite part of travelling the world is diving in exotic places
  • If I could I would live on a tiny island
  • The question that always makes me move forward is -
    What Would You Attempt to Do If You Knew You Could Not Fail?
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